Electric

THE WORLD'S GREATEST INDEPENDENTLY OWNED SUNGLASS BRAND

Designed in California. Made in Italy of the highest possible quality, because we can. Since 2000.

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Sale

Electric EG2 Goggles

$76.95 $119.95

Electric EG2 GogglesEG2 is the first goggle that gives you more of what you need: sight. Less frame and an oversized lens allows you superior peripheral vision. A step forward...

Electric EG2 Goggles

$76.95
$119.95
Sale

Electric Kleveland Goggles

$60.95 $99.95

Electric Kleveland GoggleMarcus Kleveland has proven to be one of the most innovative and creative snowboarders in the world today. We are excited to launch our first-ever signature goggle in...
Sale

Electric Charger Goggles

$42.50 $60.00

Electric Charger GogglesClassic styling with an organic silhouette, the Charger creates the perfect compliment to the stern, vintage lines of the EGV. For the powder chasing soul in all of...
Sale

Electric Detroit XL Sunglasses

$59.95 $150.00

Electric Detriot XL SunglassesElectric’s ode to the iconic design aesthetics of the 60’s, the Detroit XL is the epitome of style, groove and sophistication. A blend of James Dean, Bob...

Electric Kleveland II 2024 Goggles

$249.95

We re-engineered the best-selling Kleveland goggle from the fit to the interchangeable magnetic mold-injected lens while maintaining some of the key design elements that made the Kleveland unique.

Electric Kleveland 2024 Goggles

$119.95

The Original. Created in collaboration with Marcus Kleveland, one of the world’s most innovative and progressive snowboarders, the Kleveland is our best-selling snow goggle.

Electric Cam Goggles

$119.95

The Cam: A medium-fit goggle blending retro '90s design cues with modern refinement. Its thermoformed cylindrical lens, discreetly vented for airflow, maintains clear vision without compromising peripheral sight.
Sale

Electric Mahi Sunglasses

$208.95 $220.00

Live Oak/Grey Polar Pro

Full on, full coverage. The Mahi’s performance features and wrap-around shape offer comfort and peripheral vision for long days on the water.
Sale

Electric JJF12 Men's Sunglasses

$208.95 $220.00

Designed at the intersection of style and performance, the 12 is a medium-sized frame that combines technical features and removable eye shields to provide superior protection on and off the...
Sale

Electric Tech One Pro Sunglasses

$80.95 $120.00

This is sports performance, with attitude. The Tech One Pro offers a full 8-base wrap, our most comfortable fit, and Melanin enhanced rimless peripheral vision. We've expanded our most popular...
Sale

Electric Tech One Sport Sunglasses

$208.95 $220.00

The Tech One Sport is a wrap around frame that provides coverage from the elements with clean styling.
Sale

Electric Road Glacier Sunglasses

$208.95 $220.00

Battleship/Silver Polar Pro

The Road Glacier is a stylish rectangular frame with slanted angles. The removable, perforated metallic eye shields add as much function as they do fashion. This sunglass looks as good...
Sale

Electric Palm Sunglasses

$113.95 $120.00

The Palm is an active frame that does not compromise for style. Rounded features and a gently arched butterfly shape define this piece.
Sale

Electric Oak Sunglasses

$189.95 $200.00

Gloss Black/Grey

Highend materials in a gentle round shape have made the Oak a favorite in our bio-acetate collection. Designed with him and her in mind, this subtle medium-sized frame is making...
Sale

Electric Indio Sunglasses

$113.95 $120.00

A low profile meets high quality. The Indio is a 60’s inspired medium-sized cat-eyed frame that begs to be taken out into the wild.
Sale

Electric Crasher 49 Women's Sunglasses

$189.95 $200.00

The Crasher is a chunky, rectangular frame. The 49mm size is meant for smaller face shapes. With an edgy and bold silhouette, it’s a confident design statement made with the...

Electric EG2-T Goggles

$159.95

N/A

Electric EG2-T GogglesCarrying on the EG2 tradition of “more lens, less frame,” the EG2-T features a toric lens that mimics the curve of a human head. This innovative lens shape...

Electric EGV Goggles

$89.95

Electric EGV GogglesThe EGV is the perfect all-mountain goggle. Its wide frame gives it a classic retro look, while the modern fit and cylindrical lens provides maximum comfort.

Electric EGV Goggles

From $89.95 - $99.95
Sale

Electric Hex Goggles

$73.94 $99.95

Lightweight Retro FutureThe Hex is an all-mountain goggle with a refined angular design and a lightweight, comfortable fit. Taking design cues from historic Electric goggle frames, adding wider peripheral viewing...
Sale

Electric Kleveland Small 2022 Goggles

$99.95 $119.95

The Kleveland Small is a downsized version of everything our snow team loves in the Kleveland goggle. It’s perfect for women, kids, and anyone with narrow temples and smaller faces.Best...
Sale

Electric Kleveland II 2022 Goggles

$178.94 $239.95

We re-engineered the best-selling Kleveland goggle from the fit to the interchangeable magnetic mold-injected lens while maintaining some of the key design elements that made the Kleveland unique.Interchangeable Magnetic Lens...
Sale

Electric Kleveland 2022 Goggles

$88.94 $119.95

The Original. Created in collaboration with Marcus Kleveland, one of the world’s most innovative and progressive snowboarders, the Kleveland is our best-selling snow goggle.Best Seller / Team Rider DesignedThermoformed Lens...
Sale

Electric Roteck Goggles

$118.94 $159.95

Minimal Frame, Maximum Tech, Its' articulating outriggers, performance lenses, and minimal frame make the Roteck one most beautiful and technical goggles Electric has ever designed. Purpose-built to navigate any mountain...
Sale

Electric Pop Sunglasses

$82.95 $120.00

Smaller in size but bold in styling, the Pop is a narrow rectangular frame inspired by old-school Locs.Small / Medium-sized frame:45mm H - 142mm W - 142mm L